I’m writing this while at the Raleigh-Durham International airport and although I’m anxious to get back home, leaving North Carolina feels different than most of my return trips from WordCamps.
I’ve just attended #WCRaleigh where I also presented “Curating Content in WordPress” and it was an excellent event.
Although I’ve never been to Raleigh before, for some reason it felt comfortable. It felt like home. Maybe this was because nature is all around, even in the heart of the city, and that reminded me of my home state of Michigan. Or, perhaps it was the people I met.
WordCamp Raleigh was an excellent event. It was held at the North Carolina State University College of Engineering on the Centennial Campus, an equally excellent location.
Steve Mortiboy gave the opening remarks and the room was packed. Steve is a long-time community member and COO of Semper Fi Web Design, and agency known for high-quality development services and also for the All in One SEO Pack plugin.
The Power of the WordPress Editor
Kyle Laverty’s session was different than most. Instead of showing us how to push the edges of what’s possible in customizing WordPress to do what our clients want, he took us back to basics and focused on the built-in editor already available.
He argued that many times, things like custom post types and plugins, are simply unnecessary when the same result could be accomplished with the editor in visual or text mode.
The Magic of Funnels: Using WordPress to Turn Visitors into Buyers
Andrea Olson showed us how, after five years of selling ebooks and courses, she’s finally mastered the use of sales funnels. In her talk, she showed exactly what a funnel was (a series of pages, emails, and more that users toward a sale), and how to create these funnels so they can work for years to come.
Using Curated Content in WordPress – Why and How
This was another new session for me. Many blog owners know that finding the time to create high-quality, original content on a regular basis can be tough.
In this session, I presented a solution by showing people how to collect, organize and display content that already exists, while still making an original blog post by adding your own commentary.
I’m pleased to report that it was well-received and I’ve had several follow-up conversations regarding the subject.
How to Build a Sustainable WordPress Product Business
Thomas Griffin knows a thing or two about building WordPress product businesses. He’s the CTO at Awesome Motive, Inc., makers of OptinMonster, Soliloquy and Envira Gallery.
Thomas took us through his own journey and gave actionable advice on how to set your WordPress product business up for success from the start.
I’ve Been Hacked!
Adam Sewell gave a great talk about security. Not only what to do after a hack, but more importantly, the best ways to prevent getting hacked in the first place.
He also gave us a few nice mentions, which is always appreciated!
WordCamp Raleigh was another well-rounded event in terms of session subject matter. And like I said in the beginning of this post, for some reason, it felt very comfortable. Who knows, maybe one day I’ll call it home or another beautiful city discovered during my WordCamp travels.