As a website owner, data loss can cause serious
issues for your business. You can defend your site from the top cybercriminals,
have the best hosting platform, and secure your platform with a strong password,
but none of this is relevant if you aren’t performing website backups on a
It’s essential for businesses to backup sites regardless if you are a small or large business. You rely on your website to promote your brand, attract clients, and perhaps even generate revenue via ecommerce capabilities. If you don’t back up your site, you risk losing thousands of hours of your website content in a single moment. How do you put a price tag on irrecoverable data loss? You can’t!
In order to ensure long-term success online,
today’s businesses need to invest in a comprehensive security strategy that
includes a web application firewall (WAF), DDoS protection, malware detection
and removal, vulnerability patching, and backup. Website backup provides the
added security layer all businesses need to quickly recover from data loss that
can significantly hurt your business.
In this post, you’ll learn why website backup
is a critical piece of any comprehensive disaster recovery plan, and how to
choose a backup solution that will protect your website data 24/7.
Why do you need website backup?
Backing up your website regularly is crucial
for preventing data loss. If a cyberattack or other unexpected incident causes corruption
to your website files – or worse – eliminates them altogether, it can permanently
damage your business if you have no way of recovering them.
Having a backup solution in place can safeguard
the most important components of your website in the event of unexpected circumstances
- Human Error: An
unfortunate reality is that it only takes one wrong click for your site’s
valuable files to vanish. Human error is a common culprit for how critical
website data can be lost. This can occur if a member of your team accidently
deletes an important file or submits a faulty MySQL command. If these missteps
take place, your website data can be altered or lost altogether.
- Software Updates: Practicing
good cyber-hygiene is essential for any website owner. Keeping your content
management system (CMS) up to date is the top recommendation security providers
advise to prevent cyberattacks. However, software updates can wipe out entire
design customizations or break dependencies on your website, which can result
in permanent downtime.
- Hardware Failures: If your
local computer crashes or your hard drive gets damaged, it can cause important offsite
website backups to be lost forever, including any site backups you’ve saved locally.
Storing backups on your web server is also risky because you can lose your site
data and backups if your server’s hard drive fails.
Attacks: A malware attack can damage your website’s
performance or take it offline entirely. Sometimes, malware damages site files beyond repair. Without
website backup, experiencing a malware attack can mean losing your files that
cannot be restored. A few examples of malware attacks that can severely damage
your website include:
- Defacements: In a defacement
attack, cybercriminals replace content on your website
with their own messages. These messages are a kind of digital graffiti that can
damage your business’s reputation and cost you revenue.
- Ransomware: Ransomware is an attack cybercriminals use to block access to your data,
while demanding you pay a set amount to regain access. But even if you pay the
ransom, in many cases the data is permanently damaged or never restored at all.
- Natural Disasters: When a natural
disaster hits, such as a hurricane, tornado or earthquake, it has the potential
to severely damage your computer hardware. If you don’t have a backup and
recovery plan, it can take weeks to get your business back up and running.
website data is lost and there’s no backup, you have the following options as
the website owner:
- Hire a
web developer to rebuild the site. One option is to hire a
web developer to use any unaffected files as a starting point and rebuild the
site from there. You will need to find a web developer with the right
expertise, which can become expensive depending on how many hours it takes to
rebuild the site.
the site from the ground up. In the worst-case
scenario that your website’s database is damaged, you will have no choice but to
rebuild the website from scratch. This will require bringing in a third-party,
such as a design agency or digital consulting firm, to build your website from
the ground up, which can be costly.
these options will cost you time and money. Not to mention, there can be other expenses
for your business. When your website is down during the rebuild, it can be
incredibly damaging to your bottom line through lost transactions, customers,
prepared with website backup
good news is that by using website backup as part of a comprehensive security strategy,
your website can be restored with one-click. You can gain peace of mind in knowing
that in the event of a cyberattack, software update failure, or other disaster,
your site files and database can be recovered.
researching your options, look for a solution that will ensure ease of use, full
data recovery by restoring all website files and your database, and offer the
best overall security in one place. Here are just a few features to look for:
backup and restore: This capability allows you to backup
and restore your website files with a single click, saving you time and
- Option for full or partial restore of selected files: In some cases, only certain website files are damaged.
For this reason, opt for a solution that allows you to restore only the affected
- A full suite of cybersecurity solutions: Be sure to choose a trusted provider that offers WAF,
DDoS protection, malware repair, and vulnerability patching in addition to
Invest in website backup today
Website backup is a critical piece of any business’s
disaster recovery plan. By choosing a single trusted security provider that
offers a full suite of cybersecurity products, your business will receive even
more value, be protected from all fronts, and save time and money. Contact us
today to learn more about adding website backup to protect your site.