Protecting Ecommerce from DDoS

Noticing a boost in traffic to your ecommerce store is the type of performance you want to see as website owner, right? Typically, an increase in traffic translates to more sales — but unfortunately, it’s not always the case. Experiencing a rapid and significant uptick in traffic can also signal that your site is the target of a Distributed Denial of Service (DDoS) attack, one of the most devastating types of attacks on ecommerce websites.

As an ecommerce store owner, it’s important to be aware of DDoS attacks, which have grown in popularity for several reasons. In part, they are relatively cheap to execute, costing as little as $100 a day to deploy on unprotected servers. While cybercriminals don’t profit directly from the attack itself, there are a number of motivations behind them. DDoS attacks may be used as a diversion by cybercriminals so they can steal customer data or inject malware behind the scenes. Or, competitors may hire cybercriminals to carry out attacks on other sites in an attempt to divert shoppers and impact sales.

Regardless of who is behind the DDoS attack or why, the impact on a company’s bottom line shouldn’t be underestimated.