DDoS attacks are a common cyberthreat that can cost you thousands and take down your website. Even more alarming, they’re incredibly easy for cybercriminals to launch, and can lead to an expensive fallout for unprotected website owners. The good news: DDoS attacks are easily prevented with a web application firewall (WAF).
What is a DDoS attack?
DDoS, short for distributed denial of service, is an attack that makes a site unavailable by overwhelming it with “fake” requests and traffic. This can slow your website or crash the server it is hosted on, which takes down your site as well.
Downtime can be devastatingly expensive for small and medium-sized businesses (SMBs). Website downtime can cost as much as $427 per minute, and DDoS attacks cost an average of $120,000.
DDoS attacks are also favored by cybercriminals because they are extremely inexpensive and can be purchased online for as little as a dollar a minute. Unfortunately, once you’re a target, you’re likely to be attacked again – studies show that two-thirds of all DDoS targets were hit repeatedly.