Did you know that a malicious advertisement could look exactly the same as a legitimate one?
Malware is constantly changing as cybercriminals look for new methods to wreak havoc on website owners and visitors. One of their main tactics is malvertising — tricking visitors into downloading malware disguised as online ads — which can cause problems for both your business and customers. Cybercriminals carry out malvertising cyberattacks in two ways: They either inject malicious code into legitimate digital ads, or they create fake ads and distribute them through ad networks.
It’s easy for an end-user to fall victim to a malvertising attack. Because these devious ads have the same look and feel as legitimate ones, the illicit ads can slip by security checks during the approval process. Once someone clicks the infected ad, it starts a malicious download process and ultimately infects the user’s computer.