Month: November 2016 Page 1 of 2

WordPress and Email Marketing

You’ve created your WordPress website, now what? Whether you’re a blogger, freelancer, or product business owner the key to a successful website is to keep your visitors (or customers) engaged by reading and sharing your content or coming back to purchases additional products or services.

Email marketing is the answer. But how does that apply to your blog or website and how do you get started with an email marketing plan that actually works?

In this post, you’ll learn why email marketing is vital to the success of any website and how you can get started immediately.

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Giving Thanks to the WordPress Community

Thanksgiving is a time for celebrating the things we are grateful for. At SiteLock, we wanted to take the opportunity to thank the WordPress community for a fantastic 2016.

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cyber monday secure shopping

Avoid Cyberstress This Holiday Shopping Season [Infographic]

With Cyber Monday just one week away, learn more about how consumers feel about the security of online shopping and what you can do to help prevent your data being stolen.

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Hacked for the Holidays? 4 Website Security Tips for Safe Retailing

With the holidays quickly approaching and online shopping expected to hit record highs, it’s the perfect time to make sure your customers, and your bottom line, aren’t at risk. In fact, shipping experts like FedEx, are predicting another record-breaking year of shipments driven by eCommerce purchases.

With the push for holiday shopping about to begin, we conducted a survey to take a closer look at trends in online shopping and how that relates to what we’re passionate about: website security.

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Ask a Security Professional: Secure Website Life Cycle for WordPress Administrators

Some of the most significant reasons that WordPress has seen such widespread adoption is because it’s free, because of its modularity where features could be simply plugged-into the website with a few clicks, and because of its ease-of-use in that non-developers can easily develop websites. On the other hand, free software means you’re going to be performing a lot of your own support. Modular features mean you’re potentially introducing code that may not have been properly audited. And eliminating the developer means you’re now the one responsible for the integrity of the project. That means you’re supplementing the role of the developer to the best of your abilities and if you want your website to remain a safe place you need to become familiar with how a Secure Development Life Cycle (SDLC) works, in what I’ve termed the Secure Website Life Cycle (SWLC) for WordPress Administrators.

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holiday shopping online

Tips for Safe Online Holiday Shopping

Festive decorations adorn storefronts and holiday music fills every shop; a reminder that the holiday season is upon us. It is a busy time of the year, full of parties, reunions with family and friends and plenty of shopping.

According to the National Retail Federation, 2016’s holiday sales are expected to increase 3.6 percent over last year to 655.8 billion dollars. Shoppers are estimated to spend an average of $935.58 on gifts, food, décor, cards, and personal purchases.

That means a lot of time spent in stores and online looking for just the right gift, decoration, or meal for the season. It is also a prime time for a crime, especially if you’re shopping online.

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WordCamp Louisville 2016 – Awesomeness This Way

Last week I attended and spoke at WordCamp Louisville. I’d been to Louisville once before in 2001 for the Kentucky Derby, and I can say without reservation that #WCLOU was much more productive than a horse race. I also didn’t lose any money;)

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SiteLock Website Security Video

How the SiteLock Web Application Firewall (WAF) Works [Video]

As a website owner, one of your main goals is to increase website traffic. Ultimately, the more traffic you have, the more revenue your business generates…right? Well, not necessarily. And we can explain why.

Bots represent over 60 percent of all website traffic, meaning there are potentially more Internet bots than humans frequenting your site. There are essentially two types of bots, “good” and “bad.” Good bots carry out jobs, like search engine crawling. Bad bots represent 35 percent of all bot traffic and perform malicious tasks, like DDoS attacks. Not to mention that the more web traffic visiting and requesting information from your site, the slower it renders.

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WordCamp Denver 2016 – Rocky Mountain High

This weekend I skipped on up to one of our Four Corners partners, Colorado, to attend WordCamp Denver. This year’s two-day #WCDenver took place at the Springhill Suites by Marriott in downtown Denver with two tracks, the Ballroom and the Events Lab. The venue’s proximity to the heart of downtown Denver made the walk an easy one to local cultural landmarks.

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sitelock reviews

SBECPA Protects Her Clients and New Business Venture with SiteLock [Case Study]

Company Background

Shantel B. Eilenfield has worked in the accounting and tax preparation field for the last 13 years. She first realized her passion in college where she received a degree in Accounting, following in her father’s footsteps. Post-graduation she worked for accounting firms in Georgia, Texas and Virginia. Then in 2010, with the support of her current boss, husband and children, she tested to become a certified public accountant (CPA). After receiving her certification, Eilenfield worked hard to build a loyal client base.

In 2013 Eilenfield took the next step in her career by purchasing a small practice in Virginia and establishing BHT Inc./Shantel B. Eilenfield, CPA. Her business website, SBECPA.com, was created to inform clients of her new business venture.

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